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Diet Pepsi is a no-calorie carbonated cola soft drink produced by PepsiCo, introduced in 1964 as a variant of Pepsi-Cola with no sugar. First test marketed in 1963 under the name Patio Diet Cola, it was re-branded as ''Diet Pepsi'' the following year, becoming the first diet cola to be distributed on a national scale in the United States. In the 1960s and 1970s its competition consisted of Tab, produced by The Coca-Cola Company, and Diet Rite soda, produced by Royal Crown. Diet Coke was a later entrant to the diet cola market; though shortly after entering production in 1982 it became the primary competing diet cola to Diet Pepsi. While the U.S. represents the largest single market for Diet Pepsi, it was launched in the U.K. in 1983 and has since become available on a global scale. The beverage composition, flavor variations and packaging varies based on the country of production. In some countries - primarily in Eastern Europe - the product is labeled and sold under the name ''Pepsi Light''. In the UK it was called ''Pepsi Diet'' to bring it inline with the European version, until 2015 when it was renamed "Diet Pepsi" once again. ==History== Diet Pepsi was originally created in the U.S. under the name Patio in 1963. Following a positive reception attributed to the shifting dietary habits and preferences among the Baby Boom Generation at the time, the drink was re-branded as Diet Pepsi the following year. It became the first diet cola to be distributed on a national scale in the United States.〔 Distribution was extended to the U.K. in 1983,〔(【引用サイトリンク】url=http://www.pepsi.co.uk/Products/Default.aspx )〕 where it is also referred to as Diet Pepsi. Distribution has since expanded to other countries around the world; though an alternate name is used in certain countries. In Italy,〔(【引用サイトリンク】url=http://www.pepsi.it/prodotto.php?id_p=1 )〕 Czech Republic,〔(【引用サイトリンク】url=http://www.refreshyourclub.cz/ )〕Poland〔(【引用サイトリンク】url=http://www.pepsi.pl/#/pepsi/ )〕 Argentina,〔(【引用サイトリンク】url=http://ar.pepsimundo.com/productos/pepsi-light/ )〕 Spain〔(【引用サイトリンク】url=http://www.pepsico.es/brands/pepsi/ )〕 Greece,〔(【引用サイトリンク】url=http://www.pepsimax.gr/site/index.php?option=ozo_content&perform=view&id=61&Itemid=31 )〕 Turkey,〔(【引用サイトリンク】url=http://www.pepsicoturkey.com/brands/pepsi/ )〕 Russia, Ukraine,〔(【引用サイトリンク】url=http://www.pepsicoukraine.com/ )〕 and Brazil,〔(【引用サイトリンク】url=http://www.pepsico.com.br/brands/brands-pepsi.html )〕 the beverage is known as ''Pepsi Light''. Diet Pepsi competed primarily with another diet cola named Tab in the 1960s and 1970s; however the Coca-Cola Company introduced Diet Coke in 1982 and this product has since been the principal competing product to Diet Pepsi. As of 2010, Diet Pepsi represented a 5.3 percent share of all carbonated soft drink sales in the United States, and was ranked as the #7 soft drink brand by volume. In the same year, Diet Coke was recorded as having a 9.9 percent market share. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Diet Pepsi」の詳細全文を読む スポンサード リンク
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